One 100 g tube, enough for a full head of medium-length hair, formulated without ammonia, sulfates or parabens. Color and conditioner are in the same cream, so there is no second step. Aloe, comfrey and citrus extracts sit alongside hydrolyzed wheat protein.

Pale shades punish uneven application in a way that dark browns never do. Texture is the whole game here: a cream that slides through the mid-lengths puts color everywhere at the same rate. That is what makes a home result look deliberate.
A metallic gray you mix at your own sink and still recognize the next morning.

Split the hair into four sections and start at the back, since the roots want the longest contact. Gloves on, and keep a damp cloth within reach for the hairline and ears. Rinse until the water runs clear and leave the shampoo out of that first wash.






Order a tube and block out an hour.
Effortless style, shaped by sun and city
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